Communication: Marketing & Public Relations (BA) - San Diego campus
Program Overview Twenty-first century businesses and organizations are looking for professionals with a variety of skills that will give their companies the competitive edge necessary to thrive in both U.S. and world markets. The Degree Completion Program in Communication with a Concentration in Marketing & Public Relations (MPR) has been strategically designed for students who want to become such highly-sought after professionals in the multicultural and international world of work. This is one of a few programs in the nation which responds to the business community’s relatively new need for experts in integrated marketing communication. Check out podcasts about the program on iTunes U. (Apple iTunes required to access the podcasts.) | 
Alliant International University is a unique and magnificent place to acquire an education, a place where internationalism, diversity, respect and unity all bloom to host the beauty of multiculturalism.
In my current position with the Nordic Office of United Nations Development Programme (UNDP) in Copenhagen, I interact with people from all cultural corners of the world. Often I reflect upon how I have benefited from my 3 years of studying at Alliant side by side with other global citizens.
It is simply priceless to have learned to recognize, appreciate and celebrate the diversity of the world, the uniqueness of each human being, and the colorful inspiration from having one’s eyes opened to different ways. In that way the UN was a natural continuation of my international journey which began in San Diego, and I can only say that I'm proud and honored to be an alumni of "the University of Multiculturalism.”
- Helene Christensen
Class of 2004 | Curriculum Overview The Bachelor of Arts in Communication: Marketing & Public Relations prepares students for advanced study and entry-level professional positions. Because of its inherent interdisciplinary nature, the program is made up of courses that are taught collaboratively by professors from across such disciplines as communication, psychology, marketing, public relations, and writing. Integrated capstone and internship components allow students to actually practice their skills through a series of applied experiences. The program is designed to provide students with the expertise to help businesses leverage their public relations functions in their attempts to enhance their marketing capabilities. For more detail, review coursework for the program.
Special Features - Exciting new field leading to versatility in the professional world
- Interdisciplinary academic areas for a stronger career profile
- Multicultural and international focus in coursework and applied experiences
- Guaranteed two-year degree completion for full-time students (*for students who transfer with 60 units)
- Flexible scheduling of classes: both day and evening classes offered
- Potential for seamless transition to graduate programs
- Connection with Marshall Goldsmith School of Management
- Professional practice model of undergraduate education: extensive internship experience
- Ability to participate in a student-led consulting group with real clients, Students Working as a Team (SWAT) Communication Consulting Agency
Minors So that students will complete the MPR program with strong preparation in marketing, a minor in Marketing is required. The minor is offered through the Marshall Goldsmith School of Management (MGSM) and gives students an early link with the graduate faculty in the MGSM.
Unique Educational Location Often called “America’s Finest City,” San Diego is a dynamic, multicultural location in which to study. It is a vibrant, metropolitan city with a laid-back, small-town feel. The area is filled with an incredible selection of activities and attractions that make San Diego one of the most popular spots in the United States. Take your pick: Cultural and historic attractions, shopping centers, fine dining establishments, and places to relax and reenergize. From the beautiful beaches to the inland mountains, the views are spectacular, and San Diego has a climate unmatched for mildness nationwide. Nearby to the south lies Mexico, and to the north is the vibrant Los Angeles. The Alliant campus, just minutes from downtown, nestles in a wooded suburban area. This wonderful location can only make your studies more enjoyable!
For More Information
Admissions
(866) U-ALLIANT
(866) 825-5426
admissions@alliant.edu Visit the campus at:
10455 Pomerado Road
San Diego, CA 92131
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